Registration & Induction Week - Learning Materials

Introduction to Management (BM03)

Welcome to "Introduction to Management," where you'll discover the vital role of creativity and responsible management in business decision-making. This module will guide you through the fundamentals of business strategy, demonstrating how managers at all levels harness these essential skills. You'll delve into innovation, creativity, and opportunity identification, explore the principles of business ethics and sustainability, and learn about the strategic responses organisations develop to tackle both external and internal challenges. Get ready to be inspired and equipped with the knowledge to make a meaningful impact in the world of business!

Introduction to Marketing (BM05)

Welcome to the "Introduction to Marketing" module! This exciting course will illuminate how marketing is a cornerstone of business success. Every day, we are surrounded by a multitude of marketing messages, and our purchasing choices are often shaped by these organisational efforts. From the clothes we wear to the cars we drive and the teams we cheer for, marketing influences our lives in countless ways.

In this module, you'll dive into both the theory and practice of marketing. You'll explore how marketing managers navigate the challenges of complex and ever-changing marketplaces and market spaces. You'll gain valuable insights into the key issues they face and the strategies they employ to connect with consumers and drive business success.

Preparing For Higher Education (NCG 01)

Welcome to the "Preparing for Higher Education" module! This exciting journey is designed to equip you with essential skills for thriving at degree level. You’ll learn how to ask insightful questions, craft well-structured arguments, and write with academic precision—all while mastering the art of avoiding plagiarism. Through a blend of independent work and collaborative learning, you’ll build your expertise and support your peers in a dynamic community. Embrace this opportunity to sharpen your study skills and confidently step into the world of higher education. Your path to academic success starts here!